EPISODE 8: THE VALUE OF THE OMNI CHANNEL EXPERIENCE WITH MARIA PARRELLA TURCO
One of the many huge shifts in the past couple of years, in the way that content and services are delivered and consumed, is that people expect now to be able to choose, at any point in their relationship with a provider, how that content or service is accessed- live and in person, on demand, or by live-stream. It’s called the Omni Channel experience.
Today we get to hear one of the fitness and wellness world’s top entrepreneurs and visionaries, MyFitPod founder and CEO Maria Parrella Turco, break down what it all means and why it's critical to the success of independent fitness pros that they learn to navigate this new and expanding territory.