26 min read

Mindset Matters with Rodney J. Morris

Sep 1, 2021 10:31:57 AM

Episode 1. Mindset Matters with Rodney Morris




In this episode, MyFitPod COO Rodney Morris, who also teaches the My Mindset track in the MyFitPod Academy, talks about how and why to take a good look at the attitudes and behaviors that can accelerate or block you in your path to realizing your maximum potential.

You can listen here or on any major podcasting platform by searching "The Independent Fitness Pro Podcast".



Episode Transcript:


JAMES BROWN: Many years ago, I was working with the head of group exercise for a national fitness brand and the conversation landed on other content providers she had worked with. When she mentioned somebody whose work I had been watching with interest from a distance for a while. I asked her what it was like to work with him and she said, “He’s brilliant but he can’t seem to get out of his own way.” 

“Can’t seem to get out of his own way” that was a phrase I had never heard and it really landed somewhere deep with me. For years it bounced around in my head as I watched myself progress and also stumble on my own career path.  

It wasn’t until I started working with today’s guest, Rodney Morris, that I really began to understand what it meant and how it manifested with me, and it is important enough that we’ve chosen this topic to kick off our series on what it takes to be an independent fitness pro- moving from the safety and security of being an employee to the great rewards and new responsibilities that come with self-employment. 

Acquiring new skills and competencies requires that you first recognize and address strengths and weaknesses around your mindset that we all have in various forms so that you can tackle the other things that need to get done to be successful.   

RODNEY MORRIS: My name is Rodney Morris. I'm in Dallas, TX right now. I’m the Chief Operating Officer for MyFitPod. But I started many, many moons ago after graduating from Swarthmore College with a degree in English literature … soooooo was not the original plan. And I took a position working for McMaster Car Supply Company In Dayton, New Jersey- and that took me on a path up to general management but ultimately helped me find my first fitness experience as a participant in a Les Mills Body Pump class in Princeton., New Jersey.

That class just happened to be taught by Maria Turco, who is now the CEO of MyFitPod. So she was my first instructor in my first fitness experience 20 something years ago. A nd to accelerate through my other experiences that essentially got me the fitness bug- you know, I was bitten by it. Lost 80 pounds. I was obese at the time. Uh, got certified to teach Les Mills Body Pump. Got crazed with Les Mills, got certified to teach a g azillion other Les Mills programs, became a national trainer with Les Mills, and also took a few positions in club management as I was doing that. And then transitioned to working for Les Mills International or the agencies of Les Mills International in both Chicago and Texas.

That then took me to work with 24-Hour Fitness and ultimately Fitness Connection, where I did a host of things in terms of supporting operations, education, and development- even in human resources; and that brings me to MyFitPod now, which has been, in retrospect- it was destined. It was absolutely destined. I am now in the right place at the right time.

JAMES BROWN: And what makes you say that?

RODNEY MORRIS: The unique combination of what we're able to do right now.

One of my lessons in life, and I think it definitely connects to our topic today is- it's a journey to discover not just, you know, your passions, but what really is authentic to you. And, you know, even at moments when I didn’t necessarily feel in the front of my mind that what I was doing was truly purposeful, when I look back on it- all of those experiences, all of those turns, all of those detours, you know, have prepared me for this moment with the skill set and perspective, and I think a genuine passion to serve independent fitness professionals. I couldn't do what I'm doing now if I hadn't had all those experiences, both the great ones and the nearly traumatizing ones. They all stacked up to help me feel very confident, you know, not just in what I’m doing, but in the person that I am right now.

JAMES BROWN: That's a really valuable lesson. So you're most definitely an entrepreneur now. You started working with what is now MyFitPod long before it was an actual company. You were certainly instrumental in making it what it is today. And now you're the COO of it.

But you started off as an employee long ago with the other companies that you mentioned. So, in making the shift that you've made, what have you had to change about how you think, how you interact with others, and how you approach challenge? How was it different as an entrepreneur than it was as an employee?

RODNEY MORRIS: I think the biggest word that kind of encapsulates what I've learned or had to change, is really understanding what it means to be authentic and what it means to stand in your own authenticity. As an employee, we often spend a lot of our time and energy trying to make sure that we are pleasing and attending to the needs and the wants of others, almost to the point often where we either do not own our perspective- we don't have confidence in speaking our mind, or we go along with things and situations that aren't necessarily good for us, but maybe aren't good for the business.

We don't feel as if we have the agency or the authority, or we have, you know, the security to really speak our mind and you know, having worked in environments that were both encouraging of those levels of authenticity, but also very discouraging of them, I think the biggest shift was to understand that to be an entrepreneur I needed to stand in that all day every day.

And you know what? There are going to be people, places and situations that just don't like me or just can't handle me. But in order for me to truly stand into my full potential, I had to be willing to one: know what I really thought and felt, and who I really am, and then be willing to share that unapologetically with the people who are around me.

And what's interesting is when I did that, when you do that, you know, it's magnetic. You start to attract a different type of energy, a different type of personality and profile of the types of people that becomes close to you and that was a big big big big difference between the employee mindset versus the entrepreneurial or the abundance mindset.

JAMES BROWN: As an employee, maybe your intention is based on those above you and what they're going to think about that and and as an entrepreneur, it's more about leadership, perhaps. And as you said, and I'd like to maybe spend a little bit more time talking about this standing in your own ground. I think that a big challenge for people that aren't yet doing that is knowing what their own ground is. It's finding out who they are. Do you have any words to share about how to maybe facilitate that? Who are you?

RODNEY MORRIS: I think it's interesting. Like a lot of times it could be very daunting to have this kind of step back. I think about The Lion King though, when Rafiki is like, “Who are you?” You know we have these moments where we try to pontificate about deeply. Who am I? What am I about? What's important to me? And I think what's interesting is we all have this internal mechanism. We could call it your sixth sense, you could call it your gut, but when you're in an environment or you're in situations that really are misaligned with who you are, you feel it internally- whether it's a voice that’s whispering in your ear or a sinking feeling you get in your gut. Maybe even a sense of illness that can come over you. You can clearly feel when there is misalignment. Similarly, on the other end of the spectrum, when you're doing things that really honor who you authentically are or could or should be, you typically are in moments of joy or you experience almost a state of euphoria or ease in doing things or ease in being around people. That discomfort isn’t there. So if you are not yet sure you can't, you know, clearly articulate, “Well, I am this, this and this”, just take a step back and try to have a bit better sense perception of how you're feeling in the situations that you’re currently in.

And when you start to kind of stack those things up side by side, you're gonna find some commonalities and those will pull you in the direction that you ultimately are intended to be.

So, I'll give an example like for me, you know, I noticed that early on in my career when I was not just teaching in classes, but really working with instructors and trainers and coaching them, witnessing them get to a new level and achieve new skills and achieve new milestones- that for me was deeply rewarding. Like, there were many times, and those who know me can tell- I would be either auditioning or coaching instructors and I would see them do something fantastic and then literally start to tear, because of this deep sense of just pride and love for seeing them succeed.

So, when it comes to my anchor, things that that are the most motivating and the most authentic to me, are environments where I’m able to really grow and develop other people. I believe it's really a part of my purpose. Whether it shows up in a fitness class or it shows up in in individual conversation and you know personal coaching or life coaching- all of those things for me intercede really, really strong.

JAMES BROWN: You are a bit of an expert in mindset and observing your personal attitudes and thinking and reactions. What got you into that?

RODNEY MORRIS: Uh, so on one hand I would say I haven't always been into it, but I think a lot of life circumstances, like all of us, I think you know when you experience good things, especially bad things, a part of the healing process is going through a bit of discovery, whether that manifests as therapy or that manifests as curiosity and looking for things that you can learn also academically … you know, readings, trainings, etc. You know for me, both of those pathways took me into trying to find or develop a better understanding of my own emotional wiring.

So, you know one part of it is early on in my career I had the benefit at McMaster Carr supply company. Even though it's my first professional experience, they had a very robust management development program and one of the core elements of that program was teaching, literally, kids out of college, how to understand the impact of emotional intelligence when it came to managing people in that particular environment. You know, I was coming fresh out of college, 21 years old, managing a team of people that were often ten, twenty, thirty years my senior, and had not having had a lot of life experience.

The company really understood that I needed to learn early on in my professional career, “How do we come more emotionally self-aware?” How to understand, you know, my personal triggers and how to demonstrate and harness impulse control so that I could give myself time to really reflect understand the situation before I spoke up, before I took action. Now I can't say that you know those early lessons and they were completely all encompassing and I was an EI master at the age of 21. But they planted the seed that allowed me to be more self-aware, especially as I had more life experiences, especially difficult ones that forced me to really look in the mirror and be more critical about the way that I was showing up in the world.

So, fast forward, you know, 15 years after that, and I'm deeply now studying emotional intelligence and how these things interrelate with my day-to-day experiences and the light bulbs just start to come out, like literally, left and right, left and right. And you first understand that many, many, many, many people are, in lots of instances, very emotionally self-aware, meaning you know exactly how you're feeling in a moment or you have that guttural reaction. But the difference is, and this is the big thing when it comes to mindset for an entrepreneur: Even though we're good feeling and sensing it, we're also very good at rationalizing our preferred course of action. Meaning- even if the guts telling us one thing, if we really want to have a particular lens on a situation or person, we're very, very, very, very good at rationalizing away these deep internal feelings and really reinterpreting the world in a way that fits our particular narrative or fits our particular paradigm in that moment. It's actually mind-blowing. how intelligent we are emotionally in many instances, but we actually consciously lie to ourselves at the moment and literally go left and we should go right.

JAMES BROWN: Yeah, I've always seen that. I've observed that in other people, of course. Not myself, that we each build this fairly complex mythology about why things exist and that we can rely on that to make excuses for things.

So, you talked about emotional intelligence and I'd like you to tell us more about what that is and maybe some examples of some. Something that I find really interesting so far in the conversation is that self-awareness is an important part of the journey to entrepreneurship, and you said that that started for you when you started learning about emotional intelligence. So, can you share with us what emotional intelligence is- maybe examples of before you have a high EIQ versus developing it?

RODNEY MORRIS: Absolutely, so, emotional intelligence is essentially the degree to which you are able or unable to recognize the impact that emotions have an interaction with people and how you navigate through situations. So even though words can be spoken underneath those words are this complex, you know, matrix of you know, body language, sensory experiences you know and personal perspectives that can make it difficult at times for meaning to really be achieved between two people. So, emotional intelligence is your ability to be able to intake that happening, not just for yourself, but for those around you and then synthesize that into a more informed understanding of what's really happening in the present moment.

In that there are different “scales”, we call them in emotional intelligence. And one of them absolutely is self-awareness. So, self-awareness is, you know, literally one of the biggest ones. But self-awareness, self-actualization, the degree to which you're engaged in things that are perceived as being meaningful and significant for you … your interpersonal relationships, your ability to problem solve. and your attempt to stress tolerance, your impulse control also comes into that picture as well … those are all some of the different subscales that you see.

But the ones that I think come up the most for entrepreneurs, you know, the first is self-awareness, you know, emotionally. Do you really know what's happening with you within interpersonal relationships? You know, building relationships that are mutually beneficial with other people. This is a challenging one because as an entrepreneur, as much as you have to stand in your own, you know and be very self-assured and be very authentic. The pathway to success as an entrepreneur is through motivating and activating other people.

You have to be very sensitive to the way that you’re building and your nurturing relationships and the best entrepreneurs, the ones that could build the best teams and the most successful businesses, when you think about the role of a CEO- the role of the CEO isn't to get in there and make the donuts. The role of the CEO is to inspire the team of people who are responsible for the people who are responsible for making the donuts. There are these different levels that you have to be conscious of. So being able to understand how people work. Being able to build relationships and then, more importantly, being able to demonstrate some degree of impulse control.

You know that's a big one, because when you're the boss, when you were the entrepreneur, your decisions often have consequences, not just for yourself but every single person in your downline and I think for me what’s been a huge lesson is that when you can understand emotionally where you're at, when you can understand the relationships that are closest to you that are going to be most critical in the success of the venture that you're engaging in, and then also understand the consequences of your actions as the person in charge, that's when you can really set yourself up for success and prevent some potentially catastrophic situations simply by zipping it or taking a moment to pause, or allowing the person or team that you put in place to resolve those problems to actually resolve it and stepping out of the way.

JAMES BROWN: I'm just assessing my own emotional intelligence constantly as you're as you're saying this.

Rodney Morris: Well, that's a natural thing, right? You know, I think what I've learned in my experience, you know, just going through my own journey is one thing, but also I've been fortunate enough to work directly with a lot of leaders and be responsible for developing their skill sets in these areas. You know, the two things I see most commonly as barriers or roadblocks for leaders and entrepreneurs, and this is whether you're an entrepreneur or a personal trainer starting your own PT business, or a group instructor trying to build your following, or you're the CEO of a multimillion dollar company- the two things that I see that are often the most critical and typically create the most roadblocks are one: impulse control- truly being able to hit the pause button and give ourselves more time to process the people, situations, and just the data coming into us before we take decisive action.

I think a lot of times entrepreneurs and leaders get very focused on wanting to get things done that they get so tunnel visioned on it. That they often take action or give direction or make commitment before they had a chance to fully assess the big picture. So impulse control is definitely a biggie.

Then, in addition to that, the other piece that comes in that I think is really major is really your stress tolerance and I think this is the one that we don't unpack enough. You know, as entrepreneurs and people starting new businesses- starting a new business is not easy. You know, leading other teams of people that have a diversity of responsibilities and duties, many of whom may be areas or things that you lack expertise in- it's not easy, so a lot of times if we're in a situation where we are financially not as flexible as we would like to be or we feel intense pressure, or we lack patience, your stress tolerance often can get in the way when you put those two things together- impulse control or lack thereof, and having a low stress tolerance, that tends to create impulsive, reactive leadership, reactive thinking, and that actually makes it hard for someone to execute a path or a plan that you may know up front that is going to be a long tail- like it may take you a year to get your business off the ground to be self-sustaining, but if you lack impulse control and you have no stress tolerance, I talked before about that internal dialogue where we could be fully aware or something, but talk ourselves into something else. You'll very quickly say, “Well, oh, this was not a good idea”, or, “It's not really my fault if this happened or that happened, this would have happened”, but really you need to step back and just let the process be … like truly let the process be.

JAMES BROWN: So, for you personally and professionally, how has your life or your career been affected since you started to delve into this- this topic around mindset?

RODNEY MORRIS: My life has changed completely. I think one thing that I have experienced that I think a lot of folks can resonate with is that for the majority of my career- and it's big to say this- I have been diminishing myself and putting myself into a much smaller box in order to create space for other people, be it their egos, insecurities, or other things that we do that we do that with our family, right? We want to make sure that people around us feel OK and because of that we really put our needs, our wants, our exploration on the back burner, and we literally shrink ourselves to allow other people their problems, their challenges, their desires to have more space to flourish or to fester.

And you know what I've learned in spending energy and time focusing on mindset, really getting clear or what's important to me, is that I serve no one by diminishing myself, whether it's in a professional environment, speaking my mind or having the confidence to be assertive when a course of direction would really benefit the business or the organization. Or in my personal life, having that same level of self-awareness to create healthy boundaries to allow other people's challenges, issues, traumas to not overtake my own ability to be successful and to maintain a sense of happiness.

So I think that's been a really, really big thing- to kind of save yourself. No, you don't have to shrink yourself to make room for the world. The universe is massive. Expand into this and, as you do that, the people, the places, the things that are meant to really be a part of your experience and a part of your life, they're going to find you. Because now you are living on a frequency that is more in tune with those people and those healthy places and things. That to me has been major- absolutely major.

JAMES BROWN: So, what are the key elements of mindset for a fitness professional and why are they important to somebody that's seeking to launch grow or elevate their brand?

RODNEY MORRIS: There are six elements of mindset that every- either established or aspiring entrepreneur or fitness professional needs to understand. I’ll list them quickly and then I'll go back and give a brief description of each, just to help unpack it a bit more.

So, the six elements are, in no particular order: creativity, focus, execution, strategic thinking, business savvy, and resilience. I’ll quickly repeat again: creativity, focus, execution, strategic thinking, business savvy, and resilience. So let me take a second just to kind of unpack each of them individually.

Creativity, you know, this is something that usually comes very naturally to lots of aspiring fit pros. It's your willingness to be different. It's your ability to consistently come up with original or new ideas. This really will fuel the fire of your business to help you create something that will help you stand out from the crowd.

The second one- focus, is really about how well you're able to stay on task, and not restricted by things taking place either immediately in front of you, beside you ory perhaps even in the past, or for lots of us, over complicating things that may come up in the future.

The third is execution. That's actually just getting it done. Being attentive to detail, and being able to actually complete and do things in a way that's not filled with errors and is efficient in the way that you approach it.

Strategic thinking. It's exactly what it sounds like. You know, making decisions based on facts and not just emotions and feelings, and being able to think through the potential benefits or consequences of the actions that you may take. Business savvy is actually understanding the business that you're in- the model of the business, and really what it takes to succeed, and then navigating through challenges that may come up either in terms of sales or marketing or managing finances. But for a lot of fit pros, business savvy can typically be one of those things that they're lacking but- spoiler alert- is actually one of the easiest cups to fill, so to speak, when it comes to expanding your skillset.

And the last element is resilience and resilience is definitely a big one. It's not just about kind of staying in the fight, but it's actually about being able to strategize and to create ways to solve problems when they come up. It's kind of a, you know, have a dare to fail type attitude and actually understanding that failure is a necessary and very positive part of the experience towards being a successful entrepreneur. It's not getting demotivated when you have obstacles in front of you. it is always staying connected to that thing or that reason that's really motivating you to want to launch to grow or to elevate.

JAMES BROWN: As you describe each one, I think, “Well I I want to work on that”. And that's important. So having said that, where should a fit pro really start doing this kind of work and why?

RODNEY MORRIS: I think there's a lot to unpack there, and you know, no matter where you are on this continuum or spectrum of, “I’m launching my business and growing my business or elevating my business”. All of these elements are at some point in time, going to either help you and serve you in terms of helping you become successful, or potentially you know, get in the way so you know, in some of the other education that I do know, we talk a lot about this in terms of accelerators and blockers. And you know, if you're listening to this today, one of the first things you want to quickly do is ask yourself, “In most situations, am I typically demonstrating that skill set or not?” and if you're demonstrating it, it's probably an accelerator. And if you're not, it's probably a blocker.

So in my years of experience and working with folks, there typically are, I think, three that stand out as the most common areas where people have the hardest time being successful, I'm going to start with the most critical. And that actually is resilience.

So as I mentioned before, resilience is about being able to find ways to solve problems or stay motivated in the face of adversity. And one thing that's been really, really evident with a lot of the fit pros that I work with is that we typically love to do what we know we're good at. But we have a tendency to avoid or, quite frankly, run away- like yelling and screaming, from things that we either know we're not naturally good at, or maybe we have some insecurity around. And maybe that insecurity is a lack of knowledge, a lack of experience, or lack of skill, or just maybe we're comparing ourselves to the Joneses and other instructors around us or other trainers and that becomes a reason for us to validate and / or justify why we can't do certain things or why we aren't deserving of certain things.

And I know I just said a lot in that last statement, especially deserving of certain things. But, you know, resilience is about being able to operate, you know, with ambiguity, which means that when you launch your new business, you may not immediately have an audience of 50 followers or 50 regular customers, and it's understanding that that process will take time. It's understanding that when you're making a transition where you're using, maybe new technologies or new platforms or new systems, that you're gonna kind of struggle initially to understand how to do them because you're building new habits, and new habits take time.

It's literally like the analogy of when you're running a business, you're essentially, the first time through, doing it long division style, where you're like, you know, carrying the two. Or you know, doing all of that where a lot of us just want the calculator out of the gate. And unfortunately, that’s just not the way that it works.

So resilience and anchoring yourself into something that keeps you motivated and keeps you dedicated even when things aren't going the way that you think they should is a big, big thing because you know, once your head’s out of the game- once you're demotivated, once your inner saboteur takes control, it’s going to be really hard for most fit pros to rebound and get themselves back on track. So I would say to always keep an eye on your barometer of resilience and when you notice that you're starting to lose some steam, really take a moment to kind of focus internally and try to understand what's happening

JAMES BROWN: So, can you of what you would think of as being highly functional or optimal resilience and maybe an example of not being resilient in the way that you were talking?

RODNEY MORRIS: I’ll start with the not being resilient and I think this is very common for other fit pros, so I've you know, worked with literally hundreds of folks who endeavour to start their own business. And you know, a lot of them started with the assumption of, “Build it and they will come- so OK, I created this session. I've got a class online or I told five people about this event that I'm doing.” And they don't show, and what happens is if there isn't an immediate, you know sense of accomplishment or an immediate sense of success, a lot of fit pros will lose that commitment and motivation to continue such that you know within a few weeks if they aren't seeing that progress, they assume that something must be inherently wrong and they stop doing the things that would actually make them successful in the long term.

So, for example, you know, communicating with their followers, making social media posts, reminding people about upcoming opportunities, or when people do show up into their events or their sessions, they're really making it clear those people that they value them and they want to see them come back up.

That's how the other side of resilience can really undermine someone’s success. On the other end of the spectrum, great resilience stories are gonna be those literally thousands of pros that realized very early on during the pandemic last year that the way that they used to do business was going to change forever and they didn't just pivot to being able to do live=streaming or video on demand- they didn't just adapt, they actually evolved and they surrounded themselves with a business model that allows them to meet their clients wherever they want to be met and to also do it on their terms. So, navigating through … having to wear a mask, not weara mask, having to figure out ways to collect payments and get people on to either a platform or into a physical space where they could continue to deliver their services that was a heavy, heavy, heavy lift for a lot of people and the most resilient of them are the ones who've already made that transition, and as a result of it they're reaping the rewards and seeing the results.

JAMES BROWN: So, after resilience, what would you say What would you say is most important for fitness pros to focus on?

RODNEY MORRIS: So, if we keep an eye on resilience, the second thing that I think really needs to follow suit is focus. And focus has a lot of elements to it, or subcomponents, but it's really about the degree to which you can put your attention and your energy, and channel your energy, into a specific thing, whether it's in the present, like in the current moment; in the past, happened in the past; in the future, something aspirational; or peripherally, something happening around you. It’s understanding where you need to focus, and in which way- front back, side. or future- is really important to unpack. So, with that, let me give a couple of examples.

Generally, with a lot of fitness pros or anyone working on focus, the issue is you get distracted, and because you get distracted, you may start something and not finish it, or not be fully present in a moment to be able to maximize or make it as successful as it could be. So, when starting a task consistently beginning with the end in mind, actually having a plan is really important for focus, meaning when you're delivering sessions or working with clients, it's really critical to the larger success of your business that you deliver a great experience to that client or to those clients in that session. Such that you're not distracted by your phone ringing or trying to multitask, or doing other things because allowing those other things to distract you will actually create a poor experience and undermine the most important thing for you to do in that moment right now, which in that time is to focus on your clients so they want to come back so they want to refer friends … so they keep buying sessions. You know, we get it. That makes sense. But the other part of focus as an entrepreneur and business owner- you got to be able to pay attention to and understand things happening either in front of you, behind you, in the past, to learn from mistakes, and then peripherally to understand what's happening with, maybe, competitors or what's being, communicated to you from your customers so that you can take all of that into consideration and be able to make smart decisions when they come to your business. At the end of the day, it's about being diligent. It's about being persistent, you know, even in uncomfortable situations if you know that that is the thing to which you need to be dedicated to and focused on at that time.

JAMES BROWN: After resilience and focus is there another element that you think it's important for fitness pros to know about?

RODNEY MORRIS: Ooooh Yes. And this is the one where people are going to probably want to turn their phones way way up, but some of you may turn them way way down because we know it. But we probably don't want to own it, and it's execution.

Execution isn't just about getting stuff done, it's about getting stuff done well. Getting stuff done excellently. One thing that a lot of folks, and it's not just about fit pros or entrepreneurs- we have a tendency to give ourselves credit for being excellent when honestly we're probably mediocre or average at best. So, ask yourself, how attentive am I to detail? How consistently is my work, not just complete, but it's also accurate and free of errors and mistakes? Whether you’re always meeting your deadlines. Are you always following through on your promises? I.E., are you starting your sessions on time? Are you showing up late to your session with your clients, or are you having to reschedule? Are you overbooked because you are personally either over committed or you're disorganized?

There’s so much in this because it's easy for us to rationalize that because we have a lot of stuff to do, that we're just really, really busy and we're doing our best. But if this is your business and this is your future, you need to figure out where the most critical things are to get done in the course of a week, a day, an hour, a minute and then actually be diligent about getting it done. You gotta keep yourself accountable to achieving those goals, whether they're large goals, interim goals, or literally minute by minute goals. And you know what? I heard you giggle.That's where a lot of us fall short because, if I'm gonna be honest you know we love to make decisions, we love to be the boss, we love the idea of having the freedom, but very, very few of us really truly want to be accountable.

JAMES BROWN: Where can fitness professionals go to learn more about this kind of thing mindset or how to shift their way of thinking about their business or their brand?

RODNEY MORRIS: What's great about the world today is there's information everywhere. But as we all know, there's also misinformation everywhere, too, so not every news source, not every educational source is credible or should be trusted. But with that said, there's some great places out there.

First and foremost, I have to recommend that people check out the MyFitPod Academy. There's a lot of information there in different coursework that would be beneficial to any fitness professional.

But I think, in addition to that, a lot of this is about finding the right networks of people that are talking about and are focused on these types of things. So, whether it’s people who are entrepreneurially minded, like in the Independent Fitness Professionals Forum, or finding groups on Facebook or through other applications where you can find people who are working through resilience, or working through maintaining a positive mindset, or working through, you know, overcoming their inner saboteur.

There's really a lot of support out there for pros who are looking to kind of fill those gaps, and I think, find a community of people that have similar struggles that can also share stories about having overcome those struggles.

Another piece of this that I want to highlight to is that a lot of this mindset conversation, underneath all of it, and this is a whole separate session that will have to do one day, James, is really emotional intelligence and understanding how we're individually wired, what our level of emotional self-awareness is. And what our emotional resilience is, how we manage and navigate through interpersonal relationships, and how we deal with stress and whether we have a high or a low tolerance for stress. So, an additional place I recommend listeners go is to start doing your homework on emotional intelligence. You know, maybe find some self-assessments to take to kind of identify where you've got some accelerators and blockers, and maybe take the work really deep, like really, really inward because it will manifest and show up. You know good or bad whether you wanted to or not, not just in your business, but really in everything that you do.

JAMES BROWN: Thank you very much. Rodney Morris. It has been a pleasure speaking with you today.

RODNEY MORRIS: It's been a pleasure as well, James. Thank you.

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