In case you haven't heard, Instagram has recently launched Instagram Reels! IG Reels allows you to create short videos and add music, stickers, and text to allow you to tap into your creativity!
The best part about Instagram Reels is that your content can be discovered in four different ways:
Your followers' feeds
Instagram Explore page
Audio used in the reel
Hashtags included in the post
So get out there and have fun creating short videos to share your brand story. Please take a look at this wonderful resource with a full breakdown of how to create reels and leverage them for your business's success.